Community Management
We build the bridge between your brand and online community
To begin with, more then ever, businesses need help with their social media strategy. That said, our community managers are ready to monitor and engage with your communty. Furthermore, to help promising businesses, we offer affordable and customized solutions.
Community management is a hot topic these days. That said, brands have the tremendous tasks not only to find new customers but also retain existing ones. Thus, one of the best ways to simultaneously achieve both goals is developing engaged communities. Furthermore, Shinebright Design’s community managers thrive to connect with relevant communities, build relationships, and create value for the followers. We are on the front lines, helping retain existing customers and reach new ones.
What is the difference between social media and community manager ?
Both are often mistaken. First, social media marketers create and curate content for a brand. Hence, they are focused on putting out content and getting it seen by a general audience. This content usually comes directly from the brand, rather than an individual.
On the other hand, community managers typically get to use their real identity. Thus, instead of posting content as a faceless brand, community managers use their own identity to forge relationships and talk with customers. Moreover, they are also willing to go wherever the conversation is happening, which means that it sometimes involves posting on forums, interacting with bloggers, or other methods of driving conversation and engagement.
At ShineBright Design, we work on both facets. That said, we become ambassador of your brand or we cultivate a more general identity and image of your brand.
To begin with, the first step is to define why you need help with your social media. Next, you need to clearly define your social media strategy. Moreover, during a brainstorm workshop, we will actively involve you in the development of your strategy to successfully achieve your goals.
To continue with, once the strategy has been established, we will publish the content according to a preset plan and schedule. Thus, you will be able to follow your investment at any time. Furthermore, once the post and the campaign has been published, our team will provide content moderation (responses to comments and messages).
Finally, the monitoring and analysis of your activity is vital and helps to adapt and optimize your strategy. That said, we will send you a detailed activity report that sums up on your key figures. Moreover, we will remain available during the entire process to answer your questions, needs and readjust the strategy if needed.
To sum up, engaging with your clientele is vital because if you don’t, There is a great chance that they will loos interest in your brand. Thus that’s why creating or keeping up your social community is as vital as maintaining a good friendship!
For example, imagine you would rarely call or connect with some of your friends. That said, if you’re lucky enough, your very best friends (which are a few) will stay in touch. However, the rest of your friends will probably get tired of not hearing from you and will seek for new friends.
If your audience knows they’ll be a worthwhile discussion on a specific day then you can bet they’ll be checking in at least once per week. Besides best posting hours, our team will ask the right questions to your audience and will give directions to bring forth responses.
Our social media or community managers’ team will meet people where their conversations are happening. Hence, to find those specific locations will depend on your specific brand.
A brand should remain strategic in the way it interacts on social media. Thererfore, meeting customers where they’re already having conversations is one of the major roles of a community manager. We choose carefully where to share your brand’s knowledge, products or services.
I alone cannot change the world, but I can cast a stone across the waters to create many ripples.
Mother Teresa1
Social Media Lead2
Community Managers2
Social media Managers3
Content Writers